Did you just decide to eat an apple instead of a candy bar? You should be feeling happy because you’re doing what’s good for you, right? Well, according to researchers at UC San Diego and Northwestern University, you’re actually more likely to be angry.
Liu and Gal’s work also has wider public policy implications. Policy-makers trying to steer the public toward healthier behaviors might want to be mindful of how they word their message, the researchers write.
Gal and Liu are both business researchers and they point out that their findings have an impact in the marketplace as well. “Companies might do well in advertising anger-themed movies and video games (e.g., ‘Angry Birds’) next to the ‘healthy food’ aisles,” the researchers write.
"Now, more than ever, the illusions of division threaten our very existence. We all know the truth: more connects us than separates us. But in times of crisis the wise build bridges, while the foolish build barriers. We must find a way to look after one another as if we were one single tribe.” -King T'Challa, Black Panther
The truth is incontrovertible. Malice may attack it. ignorance may deride it, but in the end, there it is. ~Winston Churchill
I hate die-ts! I'm always starving. But I really could lose 30 pounds. Has there ever been a really happy fat person? I'm happy as long as I'm not trying on clothes or looking in a mirror! We should start a fat club!