After Star Trek, Takei continued to act and perform voice-overs. Yet, like many members of the cast, his identity remained synonymous with Star Trek. It wasn’t until Takei started his Facebook page on March 23, 2011 that his fame took on a whole new dimension.
Takei posts funny photos, memes and other positive content to Facebook multiple times a day, and these posts see massive engagement. With 1,624,780 likes on Facebook and 348,019 Twitter followers, Takei has reinvented himself as social media celebrity. While Takei has amassed a sizable following on social media, his rate of engagement might be his most impressive digital achievement.
It’s not uncommon for one of Takei’s posts to receive up to 50,000 likes and 30,000 shares. There are very few celebrities who regularly see engagement numbers as high as Takei’s.
"Now, more than ever, the illusions of division threaten our very existence. We all know the truth: more connects us than separates us. But in times of crisis the wise build bridges, while the foolish build barriers. We must find a way to look after one another as if we were one single tribe.” -King T'Challa, Black Panther
The truth is incontrovertible. Malice may attack it. ignorance may deride it, but in the end, there it is. ~Winston Churchill
